Venturing into uncharted market

Joe Mak, Founder, Aniwear Company Limited

Joe has a stellar background with the US health authorities and Silicon Valley. Now an honorary assistant professor at HKU’s Med School, he has developed a first-of-its-kind pet heart-rate measuring device, Aniwear. See how he took care of the tech aspects, thought through the marketing issues, before fine-tuning the product to perfectly meet market needs. (Cantonese Only)

Contact Us